Weekend Read: 5 Real Email Campaigns That Crushed It If you’re looking for a little email marketing inspiration this weekend, you’re in for a treat. The best way to get…
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Email Copywriting Formulas You Should Steal If you’ve ever stared at a blank email editor wondering what to write, you’re not alone. The truth is, great email copy doesn’t have…
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A/B Testing: What You Should Be Testing in Your Campaigns If you’re not A/B testing your campaigns, you’re leaving valuable insights and conversions on the table. A/B testing (or split…
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Design Tips for Mobile-Friendly Emails More than 50% of all emails are opened on mobile devices. That means if your emails aren’t optimized for mobile, you’re losing a massive chunk…
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Personalization in Email: Going Beyond ‘First Name’ Personalization is no longer a novelty; it’s a necessity. But true personalization means more than adding a name to the subject line. It’s…
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How to Write Subject Lines That Get Opened You can write the most valuable email in the world…But if your subject line flops, no one will ever read it. The…
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The Anatomy of a High-Converting Email Email marketing still delivers the highest ROI of any channel, up to $36 for every $1 spent. But here’s the catch: not all emails…
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Weekend Read: Case Study – From 0 to 10,000 Subscribers in 6 Months Building an email list from scratch can feel overwhelming, especially when you’re staring at a big fat…
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Analyzing Sign-Up Form Data to Improve Conversions You’ve built a beautiful sign-up form. You’ve promoted it on your site and socials. People are landing on the page. But are they…
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How to Grow Your Email List with Social Media You’ve got great content. You’ve got an email list set up. Now, all you need? People subscribe. Here’s a secret many…