Your 90-Day Content Marketing Challenge (Free Template + Plan)
Is your content strategy stuck in a rut? Do you keep putting off your blog, email series, or social media posts because you’re “too busy”? It’s time to reset your momentum and build a consistent publishing habit that drives real results, with a 90-day content marketing challenge.
This challenge is designed to help you build authority, grow your audience, and generate leads without the burnout. Best of all? You’ll get a free plug-and-play template to map your content and stay organized.
Let’s dive in. 💥
🚀 Why a 90-Day Challenge?
Three months is the sweet spot: long enough to build traction, short enough to stay focused. Whether you’re a solo creator or leading a small business team, a 90-day plan helps you:
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Stay accountable and organized
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Build consistency across platforms
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Create strategic, audience-first content
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Track results and improve over time
📅 What This Challenge Covers
The 90-Day Content Marketing Challenge focuses on three core content types:
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Blog Content (or Long-Form)
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Social Media Posts
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Email Marketing
Each week, you’ll publish one blog post, create three to five social media posts, and send one email. These will all work together to support your goals.
🧠 Before You Start: Set Smart Goals
Define your goal(s) for the next 90 days:
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Grow website traffic by X%
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Increase email subscribers by X number
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Generate X qualified leads
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Improve brand engagement
Then choose 3–5 content pillars that align with your brand and audience. These will be the foundation of your content themes.
Example Pillars:
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Industry tips & how-tos
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Case studies / success stories
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Behind-the-scenes / brand values
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Customer FAQs
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Product education
🗓️ Your 90-Day Weekly Content Schedule (Sample)
| Week | Blog Post Topic | Social Media Themes | Email Topic |
|---|---|---|---|
| 1 | How to Solve [Key Problem] | Blog teaser, quote, tip | Blog roundup + CTA |
| 2 | Step-by-Step Guide to [X] | How-to carousel, infographic | Value email + free resource |
| 3 | Customer Success Story | UGC, testimonial, milestone | Story email + soft CTA |
| 4 | Industry Trends for [Year] | Stats, poll, video | Recap & ask for feedback |
| … | … | … | … |
🔁 Repeat this format with new angles and content ideas based on analytics and feedback.
🛠️ Free Template: What’s Inside
Download our free 90-Day Content Planner (Google Sheet or Notion version) to:
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Map weekly blog titles
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Plan social post ideas
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Schedule email topics
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Track performance weekly
[📥 Download the Free Template →] (Insert link or CTA)
📌 Tips for Sticking to the Challenge
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Batch Your Work
Create content in batches—blog on Mondays, design posts on Tuesdays, etc. -
Repurpose Like a Pro
Turn blog posts into quote cards, short videos, carousels, and reels. -
Use Templates
Speed up content creation with reusable blog outlines, email structures, and Canva templates. -
Automate Distribution
Schedule your posts and emails with tools like Buffer, Hootsuite, or ConvertKit. -
Track Weekly
Use your tracker to monitor performance and adjust based on what’s working.
🎯 What to Expect After 90 Days
If you stick to the plan, here’s what you can expect:
✅ Increased organic traffic
✅ A growing email list
✅ Better engagement across platforms
✅ A library of evergreen content
✅ A stronger, clearer brand voice
💬 Final Thoughts
Consistency beats perfection in content marketing. Your 90-Day Challenge isn’t about creating viral content—it’s about showing up for your audience, building trust, and improving your strategy with every post.
Are you ready to commit to the challenge? Download the free template and let’s build your best quarter yet—one post at a time.


