{"id":8139,"date":"2025-05-11T02:58:09","date_gmt":"2025-05-11T02:58:09","guid":{"rendered":"https:\/\/www.aderonkebamidele.com\/blog\/?p=8139"},"modified":"2025-05-11T02:58:11","modified_gmt":"2025-05-11T02:58:11","slug":"how-to-automate-repetitive","status":"publish","type":"post","link":"https:\/\/www.aderonkebamidele.com\/blog\/how-to-automate-repetitive\/","title":{"rendered":"How to Automate Repetitive Marketing Tasks with Zapier or Make"},"content":{"rendered":"

How to Automate Repetitive Marketing Tasks with Zapier or Make<\/strong><\/p>\n

In digital marketing, time is your most valuable asset<\/strong>. Yet too many marketers still spend hours on repetitive tasks like copying leads from one tool to another, sending follow-up emails<\/a>, or updating spreadsheets.<\/p>\n

Here\u2019s the good news: you can automate most of those tasks using tools like Zapier and Make<\/strong> (formerly Integromat). These no-code platforms act like glue between your favorite apps so your marketing processes run on autopilot while you focus on strategy and creativity<\/a>.<\/p>\n

In this post, we\u2019ll break down what Zapier and Make are, how they work, and examples of marketing tasks you can automate today.<\/strong><\/p>\n

\n

\ud83d\udd01 What Are Zapier and Make?<\/h2>\n

Both tools allow you to connect web apps<\/strong> and automate workflows<\/strong> with zero coding knowledge. The basic concept is:<\/p>\n

\n

\u201cWhen X happens in App A, do Y in App B.\u201d<\/strong><\/p>\n<\/blockquote>\n

For example:<\/p>\n

    \n
  • \n

    When someone fills out a lead form \u2192 add them to your CRM<\/p>\n<\/li>\n

  • \n

    When a blog post is published \u2192 share it automatically on Twitter and LinkedIn<\/p>\n<\/li>\n<\/ul>\n

    \u2733\ufe0f Zapier<\/h3>\n
      \n
    • \n

      More user-friendly UI<\/strong><\/p>\n<\/li>\n

    • \n

      Supports 6,000+ apps<\/p>\n<\/li>\n

    • \n

      Ideal for marketers, small teams, and non-technical users<\/p>\n<\/li>\n<\/ul>\n

      \ud83d\udd27 Make (Integromat)<\/h3>\n
        \n
      • \n

        More flexibility and customization<\/strong><\/p>\n<\/li>\n

      • \n

        Visual drag-and-drop scenario builder<\/p>\n<\/li>\n

      • \n

        Ideal for more complex workflows, nested logic, and advanced users<\/p>\n<\/li>\n<\/ul>\n

        \n

        \u00a0Marketing Tasks You Can Automate Today: How to Automate Repetitive Marketing Tasks with Zapier or Make<\/h2>\n

        1. Lead Capture and Follow-Up<\/strong><\/h3>\n
          \n
        • \n

          New Facebook Lead \u2192 Add to Google Sheet + Send Welcome Email via Mailchimp<\/p>\n<\/li>\n

        • \n

          New Typeform response \u2192 Add contact to HubSpot + Slack notification to sales team<\/p>\n<\/li>\n<\/ul>\n

          2. Content Distribution<\/strong><\/h3>\n
            \n
          • \n

            New WordPress blog post \u2192 Auto-post to LinkedIn, Twitter, and Facebook<\/p>\n<\/li>\n

          • \n

            New YouTube video \u2192 Schedule email blast to subscribers<\/p>\n<\/li>\n<\/ul>\n

            3. Social Media Scheduling<\/strong><\/h3>\n
              \n
            • \n

              Add a row to a Google Sheet \u2192 Create and schedule social posts via Buffer or Later<\/p>\n<\/li>\n

            • \n

              Instagram post published \u2192 Add the link to a Notion database for tracking<\/p>\n<\/li>\n<\/ul>\n

              4. Email Marketing Automation<\/strong><\/h3>\n
                \n
              • \n

                New tag added in ConvertKit \u2192 Trigger email sequence or update subscriber data in CRM<\/p>\n<\/li>\n

              • \n

                Webinar signup via Eventbrite \u2192 Add to Mailchimp list and trigger a reminder email<\/p>\n<\/li>\n<\/ul>\n

                5. Internal Notifications<\/strong><\/h3>\n
                  \n
                • \n

                  New form submission \u2192 Send Slack message to marketing channel<\/p>\n<\/li>\n

                • \n

                  Google Ads lead \u2192 Email team with campaign source and contact info<\/p>\n<\/li>\n<\/ul>\n

                  6. Reporting & Dashboards<\/strong><\/h3>\n
                    \n
                  • \n

                    Weekly pull of Google Analytics or Facebook Ads data \u2192 Add to Google Sheet or Data Studio<\/p>\n<\/li>\n

                  • \n

                    New row in sales sheet \u2192 Update a dashboard KPI chart in real time<\/p>\n<\/li>\n<\/ul>\n

                    \n

                    \u00a0Zapier vs. Make: Which Should You Choose?<\/h2>\n
                    \n
                    \n\n\n\n\n\n\n\n\n\n
                    Feature<\/th>\nZapier<\/th>\nMake (Integromat)<\/th>\n<\/tr>\n<\/thead>\n
                    Best for<\/td>\nBeginners, quick automations<\/td>\nAdvanced users, custom logic<\/td>\n<\/tr>\n
                    Interface<\/td>\nSimple, linear “Zaps”<\/td>\nVisual, modular “Scenarios”<\/td>\n<\/tr>\n
                    Pricing<\/td>\nFree + Paid Tiers<\/td>\nFree + Lower starting cost<\/td>\n<\/tr>\n
                    Complexity support<\/td>\nBasic to moderate<\/td>\nAdvanced (loops, routers, etc.)<\/td>\n<\/tr>\n
                    App Integrations<\/td>\n6,000+<\/td>\n1,000+ (still growing)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
                    \n
                    <\/div>\n<\/div>\n<\/div>\n<\/div>\n
                    \n

                    \u00a0Pro Tips for Success: How to Automate Repetitive Marketing Tasks with Zapier or Make<\/h2>\n
                      \n
                    • \n

                      Start small<\/strong>: Automate one repetitive task at a time to build confidence.<\/p>\n<\/li>\n

                    • \n

                      Test before going live<\/strong>: Use test modes to make sure your automation doesn\u2019t misfire.<\/p>\n<\/li>\n

                    • \n

                      Add filters and delays<\/strong>: You don\u2019t need everything to trigger instantly\u2014control the logic.<\/p>\n<\/li>\n

                    • \n

                      Label your automations<\/strong> clearly so you can manage them as your stack grows.<\/p>\n<\/li>\n<\/ul>\n

                      \n

                      \u00a0Final Thoughts on How to Automate Repetitive Marketing Tasks with Zapier or Make<\/h2>\n

                      Marketing automation isn\u2019t just about email sequences anymore. With tools like Zapier and Make<\/strong>, you can create custom, cross-platform workflows<\/strong> that eliminate busywork, speed up your process, and keep your team focused on what actually moves the needle.<\/p>\n","protected":false},"excerpt":{"rendered":"

                      How to Automate Repetitive Marketing Tasks with Zapier or Make In digital marketing, time is your most valuable asset. Yet too many marketers still spend hours on repetitive tasks like…<\/p>\n","protected":false},"author":3,"featured_media":8146,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_mo_disable_npp":"","footnotes":""},"categories":[39],"tags":[],"class_list":["post-8139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-tools"],"_links":{"self":[{"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/posts\/8139","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/comments?post=8139"}],"version-history":[{"count":1,"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/posts\/8139\/revisions"}],"predecessor-version":[{"id":8147,"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/posts\/8139\/revisions\/8147"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/media\/8146"}],"wp:attachment":[{"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/media?parent=8139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/categories?post=8139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aderonkebamidele.com\/blog\/wp-json\/wp\/v2\/tags?post=8139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}